Does your store have the structured data AI needs?
AI assistants and search agents pull product answers from structured data — the machine-readable code embedded in your store's HTML that tells crawlers exactly what you sell, what it costs, and what customers think of it. Most Shopify stores have gaps: missing Review markup, incomplete Offer fields, no FAQ schema, breadcrumbs that only half-work. Those gaps make your store harder to parse, cite, and surface. The Shopify Schema Checker scans your storefront and gives you a plain-English report showing exactly which JSON-LD types are present, which are broken, and which are absent entirely. No guessing, no premium plan required. Paste your store URL below and find out where your structured data stands.
Where AI looks — and what we grade
Product + Offer completeness
A Product schema without a nested Offer is half a signal. We check whether your product pages declare price, currency, availability, and condition in a format crawlers can actually read — not just that a schema tag exists, but that the fields AI systems use to answer "how much does this cost?" are populated and valid.
Review and AggregateRating markup
Star ratings mean nothing to an AI agent unless they're encoded in ReviewRating and AggregateRating fields. We verify that your review count, average score, and individual review bodies are marked up in a way that makes your social proof machine-readable — so it can be cited rather than ignored.
FAQ and Breadcrumb schema presence
FAQ schema turns your product and collection page Q&A content into structured question-answer pairs that can be extracted and quoted directly. Breadcrumb schema tells crawlers your site hierarchy. Both are frequently missing on Shopify stores built from themes that never included them. We flag both and show you exactly which pages are affected.
Frequently asked questions
My Shopify theme says it supports schema. Why would I need to check?
Theme-level schema is often incomplete or outdated. A theme might output a Product type but omit the Offer block, or include an AggregateRating field that pulls from a review app that isn't connected. "Supports schema" and "outputs valid, complete schema" are two different things. This tool shows you what your pages actually output, not what the theme advertises.
Will fixing my structured data guarantee AI tools recommend my products?
No, and anyone who tells you otherwise is selling something. What structured data does is make your store's information legible and citable. A store with complete, accurate schema is easier for any automated system to parse correctly. That is a real advantage — it is just not a guarantee of placement in any specific result set.
Does this tool change anything on my store?
Nothing. The checker fetches your public pages the same way a search crawler would, reads the structured data in the HTML, and reports what it finds. It does not write to your store, touch your theme files, or require any Shopify permissions. The report is read-only.
I use a review app like Judge.me or Okendo. Does their schema count?
It depends on how the app injects markup. Some review apps write valid JSON-LD into the page source; others render reviews client-side in a way crawlers cannot reliably read. The checker reads the same page source a crawler sees, so it will accurately reflect whether your review app's schema is actually visible — not just whether the app claims to support it.
What pages does the tool scan?
The checker scans your homepage and a sample of your product and collection pages to identify patterns across your catalog. It reports results by page type — product, collection, and homepage — so you can see whether issues are isolated or systemic. For a full audit of every URL, the report flags which page types to prioritize so you know where to start.